The Scarlet Letter Reports Announcement


New original programming, featuring Amanda Knox and more, to premiere on Facebook Watch

Three new weekly series to premiere in the coming months on Facebook

December 13, 2017 (Brooklyn, NY) – VICE Media, the world’s leading global youth media brand, and Facebook today announced three original multiscreen series that will premiere on Facebook Watch, the new platform for shows on Facebook.  The new series, The Scarlet Letter Reports, Breaking & Entertaining and The Hangover Show, are scheduled to premiere on Facebook in the coming months, and will air weekly.

The Scarlet Letter Reports, hosted by Amanda Knox, is a five episode unscripted series exploring the gendered nature of public shaming. Knox will sit down with Amber Rose, Daisy Coleman and more to discuss the deeply personal journey of being sexualized, scrutinized, and demonized by the media –– and how they’ve rebuilt their lives after their most personal details have been made public.

“While on trial for a murder I didn’t commit, my prosecutor painted me as a sex-crazed femme fatale with magical powers to control men,” said Amanda Knox, host of The Scarlet Letter Reports. “The tabloids loved that story. So did the public. So did the jury. I lost years of my life to prison because of two-dimensional and misogynist stereotypes. In The Scarlet Letter Reports, I’m hoping to re-humanize others who have been similarly shamed and vilified, and elevate the standard for how we think and talk about public women.”

Breaking & Entertaining is a five episode unscripted series in which a person nominates his or her household, unbeknownst to his or her roommate, to throw a VICE-furnished party that trashes the home.  The next morning, a cleanup crew arrives, kicks out the roommate to get to work, and surprises the roommate upon return with a completely renovated, refurnished home.  A combination roommate intervention, party chronicle and home renovation, Breaking & Entertaining will shock the participants and viewers.

The Hangover Show is a five episode unscripted series in which butcher and cook Cara Nicoletti invites her chef and comedian friends over after a big night out, then makes them her favorite hangover foods while also offering viewers tips on how to combat hangovers.

This mobile, digital and OTT partnership with Facebook is the latest in VICE’s ongoing effort to provide premium original content on whatever screen young people are watching.  VICE’s effort to maximize viewership has resulted in recent partnerships that will bring its award-winning, multiplatform programming across lifestyle, culture, news, sports, food and more, to over 80 territories by Q1 2018.

Facebook Watch is a new platform on Facebook that is available on mobile, desktop, laptop and on television apps.


VICE is the world’s leading youth media brand. Launched in 1994, VICE is on pace to bring its award-winning programming to over 80 territories worldwide by Q1 2018 across mobile, digital, and linear platforms. VICE operates an expanding international network of digital channels; a television and feature film production studio; an Emmy-nominated international television network, VICELAND; an Emmy-nominated weekly newsmagazine show on HBO; a nightly news series on HBO; an in-house creative services agencies and branded studio; a magazine; and a record label.

VICE’s award-winning programming has been recognized by the Academy of Television Arts & Sciences, Peabody Awards, Sundance Film Festival, PEN Center, Cannes Lions, Frontline Club, Knight Foundation, American Society of Magazine Editors, LA Press Club, James Beard awards, and Webby Awards, among others.


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14 Responses to The Scarlet Letter Reports Announcement

  1. just-a-spectator-only says:

    The works of Dr. Tracy Vaillancourt of the University of Ottawa crossed my path on the subject of bullying. As a leading researcher and expert in the area of bullying and victimization of children with a particular focus on social neuroscience, it is the neuroscience of bullying that got my attention. I’m sure there are probably others in this line of study, but this is the one I know of and identify with the research.
    The implications are huge. Even though Dr. Vaillancourt’s focus is on children there are implications of that study that spreads across whole spectrum’s of business, employment, politics, religion and justice. Not to mention the unreasonable stigmatization of women who find themselves volunteered into the public eye. Or the women who volunteer themselves by choice or simply because of a lack of viable options. Many actresses and entertainers have famously found that they volunteered to be bullied on a highly unexpected magnitude. But this does not explain why some women make better target’s then others, or in my case men. Perhaps there is an x-factor to this where there is some effect of bully type casting at work that I don’t yet fully understand.
    This was presented to the Halton Catholic District School in Canada so there is an appropriate proselytism at the beginning. Vaillancourt starts at 5:00 and her presentation is about an hour long. I don’t believe I’m off subject.
    Some observations from this presentation;
    * Bullies enjoy higher standards of emotional health, social standing and financial success. This indicates a socio-economic reinforcement of bullying behavours.
    * Highly skilled bullies have a higher resilience and possibly even a natural blindness to being bullied themselves. It’s the blindness that worries me most.
    * Males tend to bully directly and females tend to bully indirectly.
    * Female type bullying traits are more injurious, so as a male this is a terrifying thought but explains much.
    * There may be an underlying genetic coding where bullying can alter DNA markers in the receptor. This research stops short of indicating that as a trait preexisting. This one I suspected to be true before you were born.

    • Tom Zupancic says:


      Fascinating post. How to understand purposeful antagonistic behavior? In particular, how to understand why our society appears to reward such behavior. (In the case of public shaming our society appears to actually savor it.)

      Empathy is perhaps the antithesis of bullying… or maybe not. Or rather are these traits independent? Are such behaviors treated differently in different cultures? Or is what we observe here a fundamental reality of being human?

      Clearly, there is a lot to discuss.

  2. Tom Mininger says:

    Hey Amanda, Kirstin “Blaise” Lobato was just exonerated! Perhaps you will interview her one day.

  3. Tom Zupancic says:

    Ironically, Vice Media, the conduit for Amanda’s “Scarlet Letter Reports” is now potentially one more example of the problem: “At Vice cutting edge media and allegations of sexual harassment”.

    The implication appears to be that the problem of sexual harassment is quite ubiquitous (like duh, some might say).

    So how does that affect credibility? How does that affect what people think about what the authors at Vice Media communicate?

  4. Tom Zupancic says:

    Seattle and Iceland. Do they anything in common? … creative, insightful women perhaps?

    Bjork waded out a while back…

    She gave her contemporary version of an antique poem that nobody could ever figure out, “I will wade out” by ee cummings.

    Nothing is ever more complicated than stuff like trying to decide what some artist meant. Not like trying to understand how people behave; or why we treat each other the way we do.

    Everybody has that figured out. Obviously. Of course, we are sure we are right. Everyone’s personal understanding of human behavior is quite clear. So, what could an artist’s perspective possibly add?

    one has to wonder.

  5. james says:

    Congratulations on the upcoming series and a Merry Christmas to you and your family.

  6. Stefan C. Limbrunner says:

    Congratulations! I will definitely be looking forward to it and am delighted that this highly relevant and important topic receives the public treatment and attention that is so long overdue. It urgently needs adressing and you unwillingly became an expert on it. I commend your courage to put yourself into the spotlight for it.

  7. justme says:

    Congratulations on the new platform. Each day you refuse to be silenced and each day you choose how to speak shows a strength far beyond your years.

  8. Tom Zupancic says:

    The Scarlet Letter Reports, “an exploration of the gendered nature of public shaming” is both timely and important.

    The classic/traditional disclaimers will invariably be delivered in response… as the victims speak. Well established biases will be defended to support the various offenders, etc.

    So, can/will a transformational dialog ever be created? Can what people are like be understood? Can the way people behave ever change? Can a new generation make an impact?

  9. an innocent bystander says:

    I will watch with loving interest. But no way am I ever going to get a Facebook data mining account.

    I was going to add the quote “Be yourself; everyone else is already taken” widely and almost unanimously attributed to Oscar Wilde in a response to a crying child who said “I’m nothing like anybody.”

    But me being me had to double check it’s authenticity. After an hour of checking it seems that there is no evidence to suggest that this is a true attribution to Oscar Wilde. It appears that the best attribution to a person is to somebody named Gilbert Perreira from some obscure usenet thread from September of 2000. Well who in the hell is Gilbert Perreira?

    But just prior to this it also appeared in a newspaper circular for a chain of home improvement stores in the Midwest called Menards around the same time, an ad as in the like of those tea companies (that I like) that print quotes on the box to make the tea seem more like an experience rather then just good tea thoughtfully packaged in a box.

    The quotes from the bottom of the newspaper circular:

    “People who do things that count, never stop to count them.”
    “Be yourself. Everyone else is taken.”
    “Try not to become a person of success but rather a person of value.”

    But I like the sentiment anyway so this seems reasonable accurate.

    “Be yourself; everyone else is already taken” (September 2000. Menard’s Home Improvement Stores, “dedicated to service and quality”)

  10. Tom Mininger says:

    I hope it will be available on whatever screen older people are watching.

    • Amanda says:

      Alas, The Scarlet Letter Reports is limited to the web. You’ll be able to see it on Facebook Watch and

      • Tom Mininger says:

        We’ll have to help some of our octogenarian and beyond fellow citizens watch it online. Although not as many as you might think. I know one who played Bridge online right up until her passing.

  11. Tom Zupancic says:

    Fascinating and intriguing. The times they are indeed a changin’. In attempting to place contemporary reality and how people actually communicate now into some accepted historical context we obviously have to consider Marshal McLuhan – “the medium is the message” guy … did he actually get anything right? (As an aside, I would offer, in McLuhan’s defense, that Sigmund Freud has also faced similar questions.) How does our understanding of ourselves progress? (does it?)

    That said, fascinating and intriguing.

    We shall see.

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